Insights

Notes from the field.

Practical guides from the systems we build and run: voice agents, ad automation, workflow automation, computer vision and apps.

Voice AIOctober 13, 2026 · 6 min read

AI voice agent vs IVR: a practical comparison

Press-1-for-sales menus and AI voice agents both answer the phone. Here's how they differ in what callers experience, what they cost to change, and when each one makes sense.

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Ad automation

How to monitor Meta ad spend on WhatsApp

Ad budgets rarely leak in one big mistake. They leak quietly over days. Here's what to watch, how alerts should work, and why WhatsApp is the right place to get them.

5 min read

Workflow automation

How to tell if a workflow is worth automating with AI

Not every process should be automated. A simple way to score your workflows, estimate the payoff, and pick the first one to automate.

6 min read

Computer vision

Player tracking: what accuracy benchmarks actually mean

"98% accurate" can mean very different things in sports computer vision. A plain-language guide to detection, tracking and identity metrics, and what to ask a vendor.

7 min read

Web & app development

Web app, mobile app or both? Choosing for your first version

Launching a product and unsure whether to build for the browser, the app stores or both? A practical way to decide, and what React Native and Flutter change.

5 min read

Engineering

How we load-tested HireQuest for 1,000 concurrent candidates

A look at how we tested our hiring-assessment platform under exam-day load: the setup, the results and what a failover drill taught us.

5 min read

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